brand manager (fmcg - beauty care) in Shah Alam

posted
contact
shawn phee, randstad
job type
permanent
salary
RM 6,000 - RM 7,000 per month

job details

posted
location
shah alam, selangor
specialism
sales & marketing
job type
permanent
working hours
Full-Time
salary
RM 6,000 - RM 7,000 per month
reference number
91M0148416_1599709631
contact
shawn phee, randstad
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job description

  • Global FMCG beauty care brand
  • Manage Malaysia and Singapore market
  • Attractive remuneration package

about the company

Our client is an established multinational group. They are the sole distributor of a global FMCG personal care brand, in the category of cosmetics, hair colour. They are continuing to grow and expand their business, allowing high-performing individuals the opportunity to advance and showcase their skills. Employee engagement and professional development are essential in this company creating an atmosphere where people feel connected to something special.

about the job

You will be reporting into the Regional Marketing Director.

You will be responsible for integrating the objectives from brand owner and local requirements, through the various marketing functions of Digital / advertising & promotions, product management & brand building activities.

Key responsibilities

  • Analyse brand positioning and consumer insights
  • Shape and communicate our vision and mission
  • Translate brand elements into plans and go-to-market strategies
  • Lead creative development to motivate the target audience to “take action”
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research consumer markets and competitors’ activities
  • Manage ongoing marketing and advertising activities
  • Monitor product distribution and consumer reactions
  • Devise innovative growth strategies
  • Align the company around the brand’s direction, choices and tactics

skills and experience required

  • 5 years of brand management within the FMCG industry
  • Creative, strong business acumen, strong digital knowledge
  • Strong communication, presentation skill

To apply, click here to capture your full CV and details in one easy application to capture details with us for the future vacancies. Or write to Shawn Phee at shawn.p@randstad.com.my.


skills

no additional skills required

qualification

no additional qualifications required

educational requirements

Bachelor Degree