brand manager (fmcg - household) in Kuala Lumpur

posted
contact
shawn phee, randstad
job type
permanent
salary
RM 7,000 - RM 9,000 per month

job details

posted
location
kuala lumpur, wilayah persekutuan
specialism
sales & marketing
job type
permanent
working hours
Full-Time
salary
RM 7,000 - RM 9,000 per month
reference number
91M0143825_1584346315
contact
shawn phee, randstad
phone
60320366621
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job description

  • an award-winning brand
  • attractive remuneration package
  • a platform to showcase your skills and to advance your career

about the company

Our client is a leading Asian-based FMCG player, with strong global presence. They are known to provide value to consumer with new and innovative product, in the category of personal care and household product. They continue to invest into a steady future with commitment and track record of growth in Malaysia.

about the job

  • setting long-term strategic direction for the category and brand(s) via clear inspiring visions and brand essence aligned in the market and business unit
  • generating compelling consumer insights to develop winning brand strategies versus competition
  • ccountable for managing innovation (or renovation) based on consumer insights which includes identifying opportunities, product conceptualising, prepare and implement launch and post evaluation
  • collaborating with Trade and Shopper Marketing Team in developing an optimum pricing strategy and trade activities to fulfil shopper expectations
  • monitoring and analysing category performance including competitive benchmarking
  • proposing optimal budgets for category & brands. Ensure all investments is properly reviewed and evaluated
  • champion brand growth for designed category and correct application of Brand positioning and communication for a consistent brand messaging
  • achieve agreed brand plans on a timely and effective manner for optimal results, including pre & post evaluation of all key campaign
  • drive brand health and volume, effective usage of Direct Marketing Expense, on time delivery of New Product Development projects

skills and experience required

  • minimum 4 years of brand/product management experience in FMCG industry
  • high level of exposure in brand marketing culture with in-depth knowledge of brand management tools and processes
  • resourceful, result oriented and strong communication

To apply, click here to capture your full CV and details in one easy application to capture details with us for the future vacancies. Or write to Shawn Phee at shawn.p@randstad.com.my or call 0320366621 for a confidential chat.



skills

no additional skills required

qualification

no additional qualifications required

educational requirements

Bachelor Degree