- Global FMCG brand
- Hybrid work arrangement
- Strong benefits
about the company
Our client is a billion dollar global FMCG food manufacturer.
about the job
Reporting to the Marketing Director.
Individual contributor role.
...
Key responsibilities:
- Monitor and oversee marketing campaigns across total brands along the agency to drive brand objectives and conversion performances
- Implement, monitor, analyse and optimise digital marketing campaign towards the areas on SEM,SEO, social, display, video and lead generation in the agile environment
- Leverage insights and analytics across paid, owned and earned touch point, to build segmentation and a more personalised experience at scale approach to engagement
- Measure and optimise performance of all digital marketing campaigns towards specific ROIs and KPIs
- Make strategic recommendations to enhance advertising landing pages to meet objectives and drive higher conversion rates
skills and experience required
- Minimum 3 years of experience managing paid search campaigns, SEO
- Demonstrated experience of delivering successful solutions into the marketing campaigns
- Demonstrated experience of driving customer experience by using customer insights
- Proficiency in Google Ads, Facebook Ads, Google Analytics
- Solution-driven, project management and communication skills
To apply, click here to capture your full CV and details in one easy application to capture details with us for the future vacancies. Or write to Shawn Phee at shawn.p@randstad.com.my