senior marketing manager - chemicals in Shah Alam

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job details

posted
location
shah alam, selangor
specialism
sales & marketing
job type
permanent
salary
RM 13,000 - RM 16,500 per month
reference number
91M0088044_1527061124
contact
nicholas lee, randstad
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job description

A world-leading chemicals company is looking for a Senior Marketing Manager to secure their foothold in SEA. You will earn a competitive and attractive remuneration package, laden with exciting career prospects.

about the company:

The international chemicals group is currently looking for a new Senior Marketing Manager to lead the Marketing units in SEA. The aim is to drive and improve sales activities through intense driving of high quality marketing activities, penetration and demand creation.

about the role:

As the Head of Marketing, you will lead the marketing units to ensure strong growth and profit in all segments in SEA. You will directly report to the Managing Director.


You shall:

  • Develop and implement macro- marketing plans and strategies to increase demand, campaign effectiveness, distribution and market growth.
  • Review and manage all areas of pricing, brand positioning and corporate identity.
  • Conceptualise and champion all marketing programs and activities – including but not limited to loyalty campaigns / programs, launch campaigns, exhibitions, seminars, roadshows, campus events, retail partnerships, brand endorsements, advertisements, etc.
  • Collaborate with team to drive all manner of online advertisements and social media – including but not limited to website development, SEO / SEM optimisation, user-friendly optimisation of virtual shop, Facebook, Twitter, Instagram, emailer utilisation, etc.
  • Set up market intelligence unit to gather, monitor and evaluate competitor movement, market demand and trends, consumer behaviour and market opportunities.
  • Manage 360 spectrums of external and internal communications, inclusive of any crisis communication, press releases, promotional or advertorial articles, etc.
  • Optimise team through bonding, motivation and personal development – increasing morale through team activities and events.
  • Allocate, adjust and ensure targets and KPIs for individuals and team are set within justifiable means – in order to meet growth and individual plans.
  • Review, improve and ensure all marketing activities conform to guidelines.

skills and experience:

  • Degree in Marketing; Masters in Business Administration preferred
  • Minimum 12 years of marketing experience, with 6 years of leadership

how to apply:

To apply, please click on the apply button to submit your CV online. For more information or a confidential discussion, call Nicholas at 03 2036 6632 or email to nicholas.lee@randstad.com.my.