summary

kuala lumpur, wilayah persekutuan
RM8,000 - RM12,000 per month
permanent

specialism
property
sub specialism
sales & marketing
reference number
91M0276055_5020892147089045083

job details

about the company

Our client is a well-established, award-winning property developer known for delivering high-quality residential, high-rise, and integrated master-planned communities. In line with their strategic expansion into the Northern region, they are seeking a dynamic and commercially driven Marketing Manager to establish their market presence, drive project branding, and lead end-to-end marketing campaigns based in Penang. ...

about the job

Strategic Marketing & Launch Planning: Formulate, develop, and execute integrated marketing, branding, and promotional strategies for new and upcoming development launches in the Penang market.
Campaign & Lead Generation: Lead both digital and conventional marketing initiatives including performance marketing, social media campaigns, event activation's, and roadshows to generate qualified leads and drive sales conversion.
Market Research & Competitive Intelligence: Conduct regular market analysis, competitor tracking, and demographic studies to identify customer trends, pricing strategies, and product positioning opportunities.
Agency & Vendor Management: Oversee and collaborate with external partners, creative agencies, digital media buyers, Public Relations firms, and event vendors to ensure consistent brand governance, timely delivery, and cost efficiency.
Cross-Functional Collaboration: Partner closely with internal Sales, Product Development, and Project teams to align sales galleries, show unit experiences, and collateral with overarching business milestones and revenue targets.
Budget & ROI Governance: Manage the annual marketing budget, closely monitoring return on marketing investment (ROMI), cost per acquisition (CPA), and campaign performance metrics, providing actionable insights to senior leadership.

skills and requirements

Candidate must possess a Bachelor’s Degree in Marketing, Mass Communications, Business Administration, or an equivalent discipline.
Minimum 6 to 8 years of marketing and branding experience, with at least 3 years in a managerial capacity specifically within the property development industry.
Strong familiarity with and direct working experience in the Northern region property market landscape is essential.
Proven track record in orchestrating successful high-rise residential and mixed-development launches from conception to post-launch.

how to apply

The information provided above serves as a general outline of the position. For more detailed information, we encourage you to apply now through this advertisement.

Strategic Marketing & Launch Planning: Formulate, develop, and execute integrated marketing, branding, and promotional strategies for new and upcoming development launches in the Penang market.
Campaign & Lead Generation: Lead both digital and conventional marketing initiatives including performance marketing, social media campaigns, event activation's, and roadshows to generate qualified leads and drive sales conversion.
Market Research & Competitive Intelligence: Conduct regular market analysis, competitor tracking, and demographic studies to identify customer trends, pricing strategies, and product positioning opportunities.
Agency & Vendor Management: Oversee and collaborate with external partners, creative agencies, digital media buyers, Public Relations firms, and event vendors to ensure consistent brand governance, timely delivery, and cost efficiency.
Cross-Functional Collaboration: Partner closely with internal Sales, Product Development, and Project teams to align sales galleries, show unit experiences, and collateral with overarching business milestones and revenue targets.
Budget & ROI Governance: Manage the annual marketing budget, closely monitoring return on marketing investment (ROMI), cost per acquisition (CPA), and campaign performance metrics, providing actionable insights to senior leadership.

skills and requirements

Candidate must possess a Bachelor’s Degree in Marketing, Mass Communications, Business Administration, or an equivalent discipline.
Minimum 6 to 8 years of marketing and branding experience, with at least 3 years in a managerial capacity specifically within the property development industry.
Strong familiarity with and direct working experience in the Northern region property market landscape is essential.
Proven track record in orchestrating successful high-rise residential and mixed-development launches from conception to post-launch.

how to apply

The information provided above serves as a general outline of the position. For more detailed information, we encourage you to apply now through this advertisement.

skills
marketing manager, marketing property role, marketing property penang, marketing penang job
qualifications
no additional qualifications required
education
Bachelor Degree

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shanice chin

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marketing manager (property developer, based in pg).

job details

skills

qualifications

education

share this job.

the application process.

apply with randstad.

we’ll give you a call.

getting you registered.

compliance check.

reference and background check.

the perfect job for you.

the interview.

start your new job.

get in touch

shanice chin

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