competitive remuneration package
13 month contractual bonus
transparent career advancement
about the company
...
Our client is a well-established and growing regional player in the FMCG beverage manufacturing sector. Known for their diverse portfolio of popular drinks, they have built a strong market presence across both traditional retail and modern trade networks. To support their next phase of commercial expansion and team growth, they are seeking a hands-on, insight-driven Assistant Sales Manager to lead key account and distributor strategies.
about the job
This is a dynamic, hybrid commercial leadership role overseeing Modern Trade (MT) key accounts and General Trade (GT) distributor networks. In this position, you will mentor a sales team, leverage market insights to maximize product off-take, and execute route-to-market strategies to expand overall territory performance.
Key Responsibilities:
- Execute domestic sales plans to achieve monthly, quarterly, and annual revenue targets while expanding market share.
- Manage key accounts, strengthen business partner relationships, and onboard new distributors to increase market coverage.
- Conduct regular business reviews with distributors to track sales performance, optimize forecasting, and ensure target delivery.
- Plan and execute trade promotions, marketing campaigns, product launches, and merchandising initiatives to boost brand awareness.
- Analyze market trends, customer needs, and competitor movements to deliver actionable insights, pricing proposals, and performance reports.
- Partner with internal teams to ensure seamless customer fulfillment and brand visibility.
requirements
- Minimum 3-5 years of sales experience in the FMCG industry.
- Minimum 1–2 years of supervisory or team leadership experience.
- Minimum 1–2 of distributor management.
- Strong experience in the beverage sector (foods such as biscuits, bread, or snacks is a plus).
- Demonstrated experience managing both Modern Trade (MT) and General Trade (GT) accounts.
- A truly hands-on professional to lead from the front and is comfortable with analytical data.
- Ability to travel
Please click "APPLY" to submit your updated CV.