We are currently working with a renowned luxury menswear brand to appoint a Brand Manager who will be responsible for strengthening the brand’s positioning and elevating its storytelling across multiple touchpoints.
Responsibilities
- Develop and implement brand strategies aligned with the company’s growth objectives.
- Define and maintain a strong brand identity across all communication channels.
- Ensure brand consistency across retail stores, digital platforms, campaigns, and partnerships.
- Support the development of brand-led retail experiences, events, and activations.
- Analyze market trends, competitor positioning, and customer insights to refine brand strategy.
- Identify opportunities to strengthen brand awareness and engagement.
Requirements
- Bachelor’s Degree in Business Management, Fashion, Marketing, or related field
- 5-8 years of relevant experience in brand management, preferably within luxury fashion, menswear, or lifestyle brands.
- Strong understanding of luxury brand positioning and consumer behavior.
